“PENGARUH BRAND LOYALTY, BRAND TRUST DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN ROTI GANDA (STUDI KASUS PADA ROTI GANDA DI KOTA PEMATANGSIANTAR)”, GEMBJ, vol. 1, no. 02, pp. 142–152, Sep. 2024, Accessed: Apr. 15, 2026. [Online]. Available: https://ejournal.genungmentorshipgroup.com/index.php/gembj/article/view/18